Dedicated to Servers

Those of you who already work with us know how often we talk about servers and security.  It’s a mainstay of our daily communication and vital to providing to-notch service.  In fact, our excellent server up-time is a result of this prioritization and effort (you know this because I’m afraid we brag a bit).

Our managed service provider featured our story recently.

Read about our AWS servers here.

Ticketing – We are Switzerland

While that may be a bit of an exaggeration, it is how we approach the ticketing vendor options both within DWG and to our clients/potential clients. Sprechen sie Deutsch?

Very often, clients are in the midst of making a decision regarding a ticketing/development/CRM vendor. We are happy to consult and provide our expertise to help them make the correct choice.? But, there is no one size fits all answer.

First, we ask these questions:

  1. What do you / don’t you like about your existing ticketing vendor?
  2. Who are your internal constituents?? (marketing, box office, development, finance)
  3. What must it have?
  4. How do you price?
  5. Cost considerations?
  6. Do you have any specialty events/uses that are important?? (i.e. very complex CYO, donation add-on, products, integration with another system).

After that conversation and a some discussion, we can give you some ticketing vendors to consider.

In most cases, this is a discussion about features and functions.? However, there are ticketing vendors that we know provide great customer service and are open to working with us to meet customer needs….we will certainly pass along those impressions.? And, if we have a vendor that hasn’t played well with others, they probably won’t make it on our option list.

—–LaMae

5 Ways to Get Sponsors and Donations for the Arts

Receiving new funding, raising donations, and even keeping ongoing sponsors for the arts can be a very difficult task. While difficult, it is not impossible. It is important to believe in your vision and that you are serving the public interest. In order to gain the resources that are needed to support your cause and business, there are important steps to take.

Step 1:

Research, know your audience, and ask appropriate questions. What influential people attend your events? What entrepreneurs support your cause? All of this information can be found with a quick search in Google, peeking at your analytics, as well as paying attention to who is actually attending your events.

Step 2:

Network, Network, Network. It is important to network and let people know who you are and what you are offering to the public. Attending conferences and upscale events are two great examples of circulating with the public, distributing business cards throughout the process. A key winning point is to ALWAYS follow up with those you meet along the way.

Step 3:

Next, develop an online presence. Organizations that have created social media profiles have a much better opportunity to connect with influential people online. This will certainly make an organization stand out from the rest of the crowd. People love to be thanked, so reach out after they attend events, and ask them to join the organization’s newsletter.

Step 4:

Showcase your strengths everywhere. Whether your organization is an art gallery or a theatre, make sure to highlight any milestones to show upward mobility. People like to be a part of something that is always progressing. Send out newsletters that showcase your accolades.

Step 5:

Give Incentives and always thank them. When anyone does donate or sponsors you, make sure to say thank you on paper and in person. Offer them a thank you dinner, free tickets to an event or even a shout out on your website or newsletter. When people feel appreciated, they are more likely to keep sponsoring you.

Start by doing what?s necessary; then do what?s possible; and suddenly you are doing the impossible. -Francis of Assisi

 

Missed connections at INTIX Convention at Disneyland

I attended INTIX in Anaheim, California at the Disneyland Hotel Convention Center with my Dream Warrior Group colleagues Nami our CTO and LaMae our Bossy Pants /CEO. INTIX focuses on bringing ticketing companies, CRM providers and the venues that need them, together.

As a digital website agency, Dream Warrior Group was one of the few developers at the event which I thought was strange. Without a developer to connect all the pieces, from website to CRM / Database to ticketing software, you are not selling any tickets online.

Even the keynote speaker Martin Clarkson (link goes to a similar talk not the INTIX keynote) partner of MC LTD mentioned repeatedly the need for integration in the industry around issues of primary versus secondary sellers, adapting to disruptive influence and accommodating new markets (see Beijing pop. 28.5 million) and embracing the technology to get to 2020. The website is the partner to ecommerce (mobile optimized please) but a silent partner only noticed when it goes down.

With the proliferation of sites anyone can build a website but can any website build your ticketing business?
Spoiler alert, I work for a website company that caters to performing arts and live event producers and
shockingly my answer is no.

Here’s my case:

A self-built website is typically not:

1) Search Engine Optimized
2) Designed to get patrons to purchase in a minimum of clicks and scrolls
3) Supported by a team that can make adjustments (including coding) as needed in real time.
4) Easy to use on the back end. The ARTdynamix Content Management System is optimized for the user.

So, we spent our week talking to great live-event, ticketing companies and CRM providers that need to connect and also hanging out with anthropomorphic animals. If we didn’t connect at the conference and you have a question reach out at john@dreamwarrior.com or 310-341-3930.

Look for LaMae and Nami in NYC in for Arts Reach March 17-19, 2016